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Google Adwords - Pay-Per-Click Advertising
Google Adwords is a web based system for businesses who want to further increase the Google search engine traffic going to their website. The system is a highly controllable, and directed pay-per-click advertising system working off the keywords and keyphrases associated with your business e.g. "dublin accountant", "plumber galway" that you want to use for your website advertising campaign.


Easily Targeted & Managed Advertising
Google Adwords has a number of features for getting great value for money from your advertising budget. The campaign can be scheduled to start and stop at different times every day, and it can be scheduled to allow adverts to appear only for people in a particular area e.g. just Co. Dublin or just Co. Cork. You can turn off the campaign at weekends, have it run at a per-click rate of 'half-price' at weekends, and have it operate with a particular weekly / daily budget. We have all the experience you need in setting up and running your Adwords A/C; call us and we'll go through the costs and details with you, for setting up the Adwords account properly, and ongoing costs which need to be paid to Google for the adverts to appear on www.google.ie.



How Does A 'Pay-Per-Click' Account Work?

1. Set Up A Google A/C:


  • »   Set up a Google Adwords A/C at www.Google.com
  • »   Choose a daily budget e.g. €10/day and also a 'per-click' amount
            e.g. €0.50/click which is paid when your advert' is clicked
  • »   Assign a credit card to the account
  • »   Choose the times when the advert will be turned on e.g. 8am-6pm weekdays
  • »   Choose the geographical area that you want the advert' to run in e.g. Co. Dublin
  • »   Choose the keyphrases for your account: e.g. "dublin accountant", "accountancy dublin"
  • »   Any of these settings can be changed at any time

2. Turn On The Google A/C:


  • »   Once a customer in your target area goes to www.google.com and types in e.g. "dublin accountant"
          your advert will be shown to them on the search results page.
  • »   If they click on your advert' they will be redirected to your website and your account will be charged
          one 'click' according to your 'per-click' amount you have set.
  • »   Any of these settings can be changed at any time.

      Call us on 01-6216866 and we can go through your particular requirements with you in more detail!!